Planning to arrive the night before EuroSummit ’11? Don’t miss our fun and informal Pre-Summit Networking event hosted by Melita in the Bay View Pool Bar at the Westin Dragonara Resort. It’s an ideal spot to relax and network with colleagues while enjoying delicious cocktails, hors-d’oeuvres, refreshing breezes and a welcoming sea view.

Registration - Coffee Service

Welcome Address & Day 1 Keynote

Connected TV: Marketing the “New Paradigm”

Social media and the future of business, media and communications

Coffee Service

TV Everywhere: What will it take to deliver on its potential?

Brand Building in a Fragmented World

Networking Lunch

General Assembly: Make CTAM Europe Your Cable Marketing Organization

Your Customers: You hear them, but are you really listening?

Building a powerful 21st Century brand

New Platforms Mean New Ad Revenue Opportunities. Are We Ready To Grab Them?

Shifting Focus: How Cable Can Win in the SoHo Market

Coffee Service

Funny yes, but will it sell?

Networking Happy Hour

Creative Awards Ceremony & The Party

Coffee Service

Breakfast with Champions! Enjoy a hot breakfast - and two hot sessions presented by leading experts

Keynote Interview – Convergys & Microsoft: “Safe” is the New “Sorry”

CEO Forum: Best of Both Worlds?

Coffee Service

CAP 2011: Best in Show

Sales 2.0 - The Right Environment Makes the Sale

Networking Lunch & Closing Remarks